A local design startup needed good branding. So we design the brand, corporate image and
visual identity. Then, together with the client, we define everything from the name to the
aesthetic details, packaging and means of marketing. necesitaba un buen branding. Diseñamos la marca, imágen coorporativa, identidad visual, definimos desde el naming hasta las estampas de sus pañuelos, y detalles como packaging y medios de comercialización. ¿Quieren ver?
September 2019 - February 2020
Strategy
We position the brand by showing a professional feed, and we use handmade illustrations that
give it a unique personality. In addition, we analyse the profile of the clients and focus on sales
on Instagram.
But in addition, we constitute the network as a space where women from all over the area feel
contained. Therefore, we advise them to banish prejudices and share their looks to humanise
sales.
Results
In six months since its creation, the account reached 2.5k followers organically. We get a
connected, interactive audience that responds through polls and votes on stories. Showroom sales
increased along with the consolidation of the online community within the young segment of San
Nicolás.
English 
Spanish